The most rewarding paths often seem challenging at first. Let us help navigate your AI adventure.
You know AI matters. You're just not sure where to start, what's worth your time, or what will actually work for a business like yours. That's exactly what AI Trail Guide is for.
Discover how AI can transform your business, modernizing operations so you can focus on bigger goals.
Gain practical AI knowledge tailored specifically for owners of small and medium sized businesses.
Implement AI solutions with confidence, guided by expert advice every step of the way.
Your competitors will use AI. The question is whether you'll lead or follow. The problem isn't that AI is too complicated. It's that most of the advice out there wasn't written for a business like yours. It was written for enterprises with IT departments, dedicated staff, and six-figure implementation budgets.
You're running a real business. You need real answers, not another webinar.
The Trailhead Session looks at where your marketing stands and how ready your business is for AI, then gives you a prioritized 90-day roadmap to act on.
It's the fastest way to go from "where do I even start" to a clear plan built around your business.
AI and Marketing Assessment
Chiropractors, physical therapists, and integrative health providers who want to reduce admin burden, improve patient workflows, and use AI tools that are appropriate for a healthcare environment.
Learn more →Plumbers, contractors, and local service providers who want stronger marketing fundamentals, a better Google Business Profile, and practical ways to use AI to save time on content and customer communication.
Learn more →Not in one of these categories? If you're a small business owner who feels like AI should be doing more for your business, we should talk.
Schedule a Call
"Before working with Wayne, we were aware of, but not actively using AI. He helped us understand how to use it for real tasks, such as responding to reviews, improving our business strategy, and posting on social media. It's already saving us hours each week. If you're not sure where to start, or don't understand how to apply AI, Wayne's your guy."
Zach Lincoln
Owner and General Manager, Lincoln Gutters
"This AI-focused strategy session helped us quickly find clarity. Wayne helped us explore practical LLM techniques, and direct us in using AI to create a detailed marketing plan. It felt less like a lesson and more like a creative workshop that sparked fresh energy. We now feel more confident exploring AI in other parts of our business too."
Del Profitt
Founder, Coastal Management Solutions
"Wayne made it surprisingly easy. He gave me practical, beginner-friendly ways to use AI and HIPAA-compliant AI-powered tools that help integrate SOAP notes into my EHR system. I now have a clearer, faster patient workflow and a better handle on AI."
Dr. Nathan Pool
Owner, Active Recovery Chiropractic
"He showed me how AI could actually support my mission. From drafting content to exploring contracts, he walked me through how to use different chatbots as practical assistants. His tips were simple, thoughtful, and eye-opening."
Ceylan Rowe
Founder, Fihri Foundation
I kept talking to business owners who felt completely lost when it came to AI. Smart people, running real companies, but unsure where to start.
I spent 17 years in marketing consulting, most of it translating complicated ideas into things clients could actually use. That's still what I do, just with different tools now.
I use these tools every day. I've taught people who swore they were "not technical." I can get you comfortable with this.
You don't need to code. You don't need to panic.